B2B Marketing That You Can Be Proud Of

B2B marketing should stand out. Campaigns should appeal to people, not job titles. Marketing should get people excited and talking about your brand, but ultimately marketing has to drive revenue. Find out how we do it. 
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OUR APPROACH

Digital-First, Performance-Obsessed, and Refreshingly Transparent

We're a full-service B2B performance marketing agency that shows you exactly what you're paying for. No hidden margins. No inflated overheads. Just transparent pricing and strategies that deliver real pipeline growth.
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BENEFITS

Simplifying Your Options to Make
Decision-Making Easier

For the last 15 years, B2B marketing has prioritised performance over creativity – and ironically, performance has suffered because of it. Outdated attribution models focused solely on lead generation meant brands over-invested in channels like events and content syndication. The goal was email addresses, not actual value or pipeline impact.
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The Problem: Performance
Without Creative 
Amazing activation knowledge across paid consoles can't succeed in isolation. Without compelling creative and authentic messaging, even perfectly targeted campaigns fall flat.
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Why Creative-Led
B2B Marketing Works
Modern B2B buyers want more than generic content. When you combine data-driven performance with creative thinking, you get higher engagement, better quality leads, and campaigns that actually drive revenue.
OUR SERVICES

We Make B2B Feel Less… B2B

From account-based marketing to brand campaigns, creative campaigns to live events, 
we handle the full spectrum of B2B demand generation.
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Performance
Marketing
Target B2B audiences across any social platform with copy and creative that outperforms your competitors.
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AI Enablement
Equip your organisation with the technology, data, and skills to integrate AI across operations, building a data-driven culture.
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Creative Studio
Create compelling visual content that engages your audience and supports your revenue goals across every touchpoint.
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Campaign Strategy & Development
Implement strategies that drive demand generation, and convert leads into revenue through a data-driven, multi-channel approach.
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Revenue Attribution & Marketing Ops
Set up attribution and marketing automation–from lead scoring to multi-touch–so you can stop wasting budget.
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Field Marketing & ABM Support
Activate ABM without the expensive martech. Our practical strategies help you identify sales-ready accounts at scale.
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Employee-Led Growth
Run organic social and advocacy programs that turn teams into brand ambassadors with content they’re proud to share
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Campaign-in-a-Box
Run SEM campaigns aligned with your buyer journey and revenue goals and full-funnel analytics that link marketing to pipeline.
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OUR CUSTOMERS

Don’t Take Our Word for It - Listen to Our Clients

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Their team are knowledgeable, responsive, and dedicated to helping us achieve our goals. I highly recommend them to any business looking to improve their paid advertising strategy and overall product-led growth."
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VP of Marketing
Keypup
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Media Forty Two find innovative and practical ways to solve ABM and lead generation challenges, outside of standard CPL or social options.
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Group Director of Demand Generation
Kinesso
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Media Forty Two has helped EMEA fill the gap between centralised marketing in the US and our local field teams, providing us with agile campaigns and far more local language options.
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EMEA Marketing Director
Couchbase
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Definitely work with Media Forty Two. Incredible team, constant high achievement, kill poor performing activity, honest to a fault, easy to work with and accountability across the team.
Aiven
Director, Marketing Acquisition & Growth
Aiven
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Media Forty Two gave us a clear, actionable view of where paid search and paid social could work harder [...]we saw improvements in spend efficiency, faster activation, and a much stronger sense of control and visibility across paid media channels.
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Director of Demand Generation
SEON
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CONTACT US

Why Should You 
Work With Us?

Ultimately if you choose an agency it’s because either they possess a skill you lack internally, or because it’s cheaper than employing a full time team. Over time organisations keep working with us because they trust us, like us, and we get results. You can see our testimonials to decide if we’re a company you want to work with.
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GET IN TOUCH

Contact Us

We'll communicate however works best for you
Contact Information
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contact@mediafortytwo.com
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B2B Marketing That You Can Be Proud Of
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